3Thinkrs believes in breaking down the siloes between PR, marketing, and sales. We ensure our clients’ communications always align with their sales and marketing playbooks to multiply the commercial impact of B2B PR.
3Thinkrs provides integrated B2B PR services that ensure brands earn the reach, attention, and conversion they deserve. Those services include: brand positioning, content and creative services, B2B public relations, answer engine optimisation (AEO), generative engine optimisation (GEO), social media / social selling, and marketing.
3Thinkrs believes brand success requires more than just reaching a global audience. To convert, companies need to cut through the competitive noise and grab prospects’ attention – from the point of introduction through to purchase decision. 3Thinkrs helps to achieve that end-to-end engagement throughout the customer journey. We do it by unifying brands’ PR, marketing, and sales narratives. We then weave those messages into compelling stories that are easy for stakeholders to recognise, recall, and repeat.
3Thinkrs is headquartered in London, UK, providing global PR, marketing, and social strategies and activations.
We operate across the US, UK, EMEA, and APAC – often partnering with specialists in region and agencies in our global PR network, InSync for reach.
3Thinkrs works with B2B brands at all stages of maturity – from the most recognised billion-dollar companies, through to innovative start-ups looking to disrupt the status quo, scale to unicorn size, or IPO. Check out our case studies for in-depth examples of our work.
Since 3Thinkrs was established in 2021, it has won awards and accolades from many of the
B2B communications industry’s leading trade bodies and publications, including: PR Week, PRovoke, SABRE, PRCA, PR Moment, UK Agency Awards, Start-Up Awards, and Data Comms Awards. It is also the agency of choice for many of the most notable B2B brands in the industry.
3Thinkrs’ regularly runs the ‘Thinkrs & Inkrs Academy’, which brings together leading experts from across the B2B communications industry to train both our team and the wider industry. Topics include the latest thinking in PR, marketing, and social strategies, and how to leverage AI to optimise delivery.
Since 3Thinkrs launched in 2021, its Academy has trained more than 300 communications professionals, with experts from 50 different B2B brands and agencies sharing their knowledge.
The 3Thinkrs team is fun, ferocious, and flexible. A hallmark of its senior team is pushing the boundaries of what’s possible, being frank when strategies need to pivot, and always staying close to campaign execution.
3Thinkrs working life includes pop-up offices, digital nomadic working, and travel. It’s designed to keep our team’s creative juices flowing and enable our people to work to their peak performance. If that sounds up your street, and you’ve got what it takes to be a 3Thinkr, check out our jobs page here.
Ruth Jones, 3Thinkrs CEO explains how working at peak productivity boosts quality results
3Thinkrs surveys 400 US and UK B2B CMOs on winning influence in B2B tech in the age of AI
3Thinkrs reveals how AI is rewriting B2B marketing rules, with 61% of CMOs updating their strategies
3Thinkrs shares its approach to work trips, handovers, and encouraging true time off
3Thinkrs comments on Google’s strategic market status in online search following CMA investigation
PR Week ranks 3Thinkrs in its top 150 tech PR agencies in the UK within only two years of launch
LG Business Solutions appoints 3Thinkrs as its UK B2B PR agency after competitive five-way pitch
3Thinkrs comments on how brands are boosting reach and engaging target audiences in the Substack era
3Thinkrs named New Consultancy of the Year at PRovoke Media’s 2023 EMEA Consultancies Of The Year
PRovoke Media names 3Thinkrs CEO Ruth Jones in its annual Innovator 25 EMEA listing
3Thinkrs ranks 11th worldwide in PRovoke’s Global PR Agency Rankings within only two years of launch
3Thinkrs CEO Ruth Jones comments on the benefits of digital nomadism and the changing workplace
3Thinkrs finds 62% of CMOs say they lack the skills, budget, or resources to keep pace with rivals
3Thinkrs examines how financial brand building and discovery are being reshaped in the age of AI
3Thinkrs CEO Ruth Jones shares how flexible working boosts productivity and creativity
3Thinkrs reveals 35% of B2B tech CMOs worry their rivals are outpacing them on AI search
“Partnering with 3Thinkrs was instrumental in elevating our brand. Their ability to quickly surface the salient points of our unique proposition was invaluable in helping us to pivot our offering.
The team helped us to translate our brand and proposition into compelling messaging that could easily be expressed in marketing and sales content. Our team was quickly armed with guidelines and content to articulate our full offering, ensuring our expanded services resonated with our clients and investors.”
“We sought an agency network with deep knowledge of the evolving EV charging landscape, specifically a team who could tell our story internationally. 3Thinkrs impressed us with their storytelling expertise and ability to quickly bring to life the impact vaylens could have on the EMEA market.”
“3Thinkrs has been pivotal to aligning our PR with our sales and marketing goals, helping us to prioritise and elevate key innovations within our B2B portfolio at the right time.
“The team blends seamlessly with our marketing and sales team. Their strategic guidance, regular check-ins, and ability to mix media expertise with creative storytelling have meant our messages consistently land in the right publications and deliver measurable impact.”
“3Thinkrs took the time to truly understand what sets Biscuit apart. Their creative approach to leveraging our data, combined with powerful storytelling, allowed us to connect with dog owners across the UK in a meaningful way.
From national headlines to local radio shows, the work not only boosted awareness but also sparked genuine conversations about pet health and wellbeing. Their ability to align our PR strategy with our business goals made a real difference, and the results speak for themselves.”
“Businesses that have confidence in the quality of their data will outperform competitors. Informatica helps build this crucial data foundation, empowering AI to generate valuable, trusted information. It’s a busy space but 3Thinkrs enables us to stand out
and land top-tier media opportunities. They make our points of difference heard, and clearly explain the benefits of our platform to our audience. We’ve been thrilled with the results they’ve achieved for us within the UK.”
“Being able to associate our brand with top thought leaders so early after launch has helped GoodShape to build authority quickly within the industry, boosting brand recall and producing a wealth of punchy, thought-provoking content that challenges leaders to ask if they’re doing enough to support their people and their business.
3Thinkrs has been invaluable in managing the process, helping us hone in on the right questions, and helping establish connections that have grown our network.”
“The opening of two new UK data centres was a major announcement for ManageEngine and underpinned our expansion strategy in the region.
3Thinkrs helped us deliver maximum benefit from the announcement, using the news to amplify brand awareness by identifying customers’ ever-changing pain points and addressing them through the provision of the data centre facility.
We achieved this and extended our reach by securing a number of senior leadership interviews with tier-one media.”
“We launched GoodShape at a time of massive upheaval in the world of work. We needed to tell business leaders our service offered something different.
We’d done exciting rebrand work and we wanted that uniqueness – almost disruptiveness – to be seen and remembered.
3Thinkrs understood our messaging nuances, working with our data scientists to draw out stories that resonated with the press. The coverage speaks for itself and is a great trust signal with prospects, customers, and the industry.”
“This is a watershed moment for FloQast as businesses across all sectors increasingly see the potential that AI and automation can bring to their productivity.
Finance professionals across the US are already championing our product, but – as with all sectors – the culture in one territory can have subtle differences to others, and we wanted to be mindful of that when we launched in EMEA.
3Thinkrs expertly explained the nuance of navigating a new market and identifying opportunities to build awareness.”
“3Thinkrs doesn’t operate like a traditional agency. The team thinks outside of the box, looking at how we can drive impact across the board – not just via media activity. Their ability to insert Censornet into the breaking news agenda, and then translate this into social and owned content, helped deliver great results.”
“3Thinkrs strategically aligned our thought-leadership programme with our go-to-market messages. It helped inject Kensu into the growing discussion around data observability and position our technology within the developing category. The team secured editorial placements in key publications across US and UK media, ensuring the visibility of our brand and proposition to prospective customers.”
Got the spark to be a 3Thinkr? We’d love to hear from you! Check out our open roles.
We’re looking for an experienced media focused b2b technology account manager ready to run a portfolio of awesome accounts.
Your mission will be to take a role in running integrated campaigns and lead several of our forward-thinking clients to generate results that genuinely make a difference to their business.
We’re looking for an experienced media focused b2b technology account manager ready to run a portfolio of awesome accounts.
Your mission will be to take a role in running integrated campaigns and lead several of our forward-thinking clients to generate results that genuinely make a difference to their business.
We’re looking for an experienced media focused b2b technology account manager ready to run a portfolio of awesome accounts.
Your mission will be to take a role in running integrated campaigns and lead several of our forward-thinking clients to generate results that genuinely make a difference to their business.
